3D & Digital2025client

LE MINI MACARON — GUMMY LINE

A candy production line, built in CGI, for the second Le Mini Macaron campaign.

Close view of an orange nail lacquer bottle with a round dome cap, standing on a white conveyor belt scattered with gummy sweets, on a lavender background.
Nail lacquer bottles ride a white conveyor belt through a lavender room. Gummy bears, rings, stars and worms lie loose between them on the belt. Clear tubes run overhead and alongside, carrying more sweets the other way. Everything sits in the same soft plastic light. The bottle is already shaped like a sweet — a round dome cap on a squat glass body. So the set treats it as one. It travels the line at candy scale, lit the same way, sorted with the rest. Nothing in the frame marks it out as the product. Second campaign for the same client, June 2025. One ten-second animation and three stills, cut for reel and for web.
Medium
CGI animation and still renders
Role
Creative direction, CGI scene, animation and stills
Client
Le Mini Macaron (Camelia Beauty S.L.)

Gallery

Three nail lacquer bottles — pink, orange and blue, each with a round dome cap — standing on a white belt, with oversized gummy worms, stars and rings floating around them.
One of the three delivered stills.
Wide view of a long white conveyor belt lined with pink, orange and blue lacquer bottles, a second belt behind it, and clear tubes overhead carrying gummy sweets.
Web format — the full line.
Vertical view of stacked conveyor belts carrying lacquer bottles, crossed by a large curved glass tube full of gummy bears and rings.
Belts and tubes crossing.
Top-down view of a white belt with bottle caps seen from directly above, gummy sweets laid out between them, flanked by two glass tubes of falling candy.
Straight down the belt.

Related work

LE MINI MACARON
LE MINI MACARON
3D & Digital · 2025
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LE MINI MACARON — GUMMY LINE — 3D & Digital · Ovidiu Bojor — Work & Design Archive